ZenIT BD
High-Conversion E-Commerce

NovaBoutique Omni-channel Luxury E-Commerce

Engineered an ultra-fast headless luxury fashion storefront with sub-second page loads, algorithmic smart search, dynamic bundle discount logic, automated SMS notifications, and flawless 98/100 Core Web Vitals performance.

Client Nova Luxury Apparel & Lifestyle
Status Live in Production
Key Impact / Metrics 0.8s LCP Load Time | 100/100 SEO Score | +62% Checkout Conversion
NovaBoutique Omni-channel Luxury E-Commerce
01

The Core Challenge

The brand suffered from a sluggish legacy WooCommerce store taking 4.8 seconds to load, high cart abandonment (68%), and a disconnected inventory between physical boutique outlets and their online website.

02

The Architectural Solution

Built a custom high-performance e-commerce architecture with instant search, multi-tier coupon and tier pricing engine, cloud-optimized image CDN delivery, automated SMS delivery updates, and multi-location inventory synchronization.

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